Located on the Mornington Peninsula, Cape Schanck Olive Estate is a family owned and operated property that produces internationally awarded, single varietal Extra Virgin Olive Oil.
Having initially explored the overall design, packaging and communication associated with the existing brand, along with the success of producing a seasonal internationally recognised and award-winning product, that was thereby shifting the position of the label within the market, we approached Cape Schanck Olive Estate with the recommendation that their brand undergo a strategic and visual revision in order to meet their own underlying business objectives, for selling more bottles through retail, by appealing to both the every-day / local consumer and the tourist market that flood their unique region of Victoria annually.
In order to achieve the clients’ objectives, we produced a clear and strong strategy, that would transform the existing brand and further develop the on and offline communication in order to further engage and inform the consumer.
Phone: +61 (0) 3 9826 2174
Level 1 / 592 Chapel Street
South Yarra, Melbourne 3141
Visiting the Studio We would love for you to visit.
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Our entrance is at the rear
of the building, via Forster Street.
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